‘Snow White’ victorious with $56.3 mil; ‘Avengers’ becomes third biggest movie!

“Snow White and the Huntsman” was awoken to the tune of $56.3 million this weekend, according to studio estimates.

That’s a big win for Universal Pictures, especially considering that the studio’s last film, the sinking big-budget bomb known as “Battleship,” opened to less than half that amount two weeks ago.

Snow White” also marked the best debut for star Kristen Stewart outside the “Twilight” franchise, and the second-best start for Charlize Theron after “Hancock.” The film skewed female, but just barely, as 53 percent of its crowd consisted of women. The PG-13 revisionist fairy tale was also pretty evenly split between younger and older moviegoers, with 52 percent being at least 30 years old.

Audiences liked but didn’t love the film, which received an okay “B” rating from CinemaScore participants. Considering that Universal spent $170 million producing the picture, “Snow White” needs to hold moderately well the next few weeks. But even if the movie doesn’t wind up being a huge moneymaker, it at least avoided the fate of “Battleship” and is the first major post-“Avengers” flick to exceed industry expectations.

In second place, “Men in Black 3” held up fairly well, dropping 46 percent for $29.3 million. The $230 million threequel has so far earned $112.3 million domestically in 10 days — just slightly behind where “Men in Black” ($118.8 million) and “Men in Black II” ($115.6 million) were at the same point — and an impressive $386.9 million worldwide.

1. “Snow White and the Huntsman” — $56.3 mil

2. “Men in Black 3” — $29.3 mil

3. “The Avengers” — $20.3 mil

4. “Battleship” — $4.8 mil

5. “The Dictator” — $4.7 mil


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